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Ursprung is currently in beta testing. Features are actively being developed and may change. If you encounter issues, please .
Knowing where products are manufactured empowers consumers to make informed choices. Ursprung was built to bring visibility to global supply chains, helping you understand the true origin of the products you use every day.
As the European Union advances its industrial strategy, consumers play a vital role in strengthening domestic manufacturing. By choosing products made within the EU, you help support local economies, sustainable production standards, and fair labor practices. Ursprung makes it easy to identify which brands invest in European manufacturing.
Learn more about the EU Green Deal Industrial PlanUrsprung searches publicly available information and uses AI-powered analysis to identify brand headquarters and manufacturing locations. The results are presented as an origin passport — a quick visual guide to where a product comes from.
Information on Ursprung is aggregated from various sources, including AI-generated analysis, which may contain inaccuracies. We encourage you to critically review the data presented. If you spot an error or have better information, please use the correction feature or submit new products to the catalogue. Your contributions help make Ursprung more reliable for everyone.
Type a product name into the search bar — Ursprung will look it up and show you an origin passport with the brand's headquarters and manufacturing locations. You can browse the full catalogue by category or check the trending section to see what others are searching for.
Ursprung is a Swedish word meaning "origin" or "source." Since we're a small team based in Sweden, the name felt like a natural fit — it captures exactly what the site is about: finding out where things come from.
Ursprung is a small, independent project and each query involves real costs for data lookups and AI analysis. The daily limit keeps things sustainable while we scale up. We're working on increasing this as the project grows.
We combine publicly available data — company registries, trade databases, product catalogues, and manufacturer disclosures — with AI-powered analysis to fill in the gaps. Results may include links to the original data sources where available.
Yes. We're committed to making Ursprung equally accessible across all EU languages and are actively working on expanding language support.
Each product passport shows a colour-coded classification based on two factors: where the brand is headquartered and where the product is manufactured.
EU Brand • Made in EU The brand is headquartered in the EU and at least some manufacturing takes place within the EU.
EU Brand • Made outside EU The brand is EU-based but no manufacturing takes place within the EU.
Non-EU Brand • Made in EU A non-EU brand, but at least some manufacturing takes place in the EU.
Non-EU Brand • Made outside EU A non-EU brand with no manufacturing in the EU.
Mixed classifications appear when manufacturing happens in both EU and non-EU countries.
In line with our commitment to transparency and privacy protection, your search data is stored locally on your device and is never stored on our servers. Any product lookups are processed using only EU-based servers. Users can optionally submit products to our public catalogue, which requires admin approval before appearing publicly. We do not track, sell, or share your search history with third parties.
The Ursprung browser extension adds origin badges directly to product listings on Prisjakt, Amazon, Zalando, and Galaxus. No copy-pasting, no extra searches — the origin passport is right there in the page while you compare products.